Cotton Board approves $89 million promotion and research budget, elects Mark Nichols chairman.
The Cotton Board recently held its 2023 Annual Meeting in Durham, North Carolina, along with Cotton Incorporated’s Board of Directors.
During this meeting, board members serving the Cotton Research and Promotion Program reviewed, analyzed, and voted to recommend Cotton Incorporated’s 2024 budget of $89 million to the Secretary of Agriculture. This budget recommendation reflects a $2 million increase from 2023.
“The 2024 Cotton Incorporated plan and budget remain focused on addressing several key industry issues to increase cotton’s market share and ensure long-term profitability,” said Cotton Incorporated CEO Berrye Worsham. “Key priorities include enhancing supply chain transparency and cotton’s traceability, increasing producer profitability, enhancing cottonseed’s value, addressing contamination issues, and using marketing to build demand for cotton.”
Voices for cotton community
Jenny Lester Moffitt, the Under Secretary for Marketing and Regulatory Programs at the United States Department of Agriculture, attended the meeting and addressed the Boards during the General Session.
“One of the best parts of the Cotton Research and Promotion Program is that your decisions are informed by what’s happening in the field. The members of the boards that make up your Program represent the voices from your communities,” she said.
During its business session, The Cotton Board elected a new slate of officers to serve one-year terms, including Mark Nichols, a cotton producer from Altus, Oklahoma, to serve as Chairman of the Board.
Mark Nichols is the President of Jess Mark Nichols Farms, Inc. and President of Hess Farms, Inc., a fourth generation farm he has managed since 1980. He farms with his brother-in-law, son, and son-in-law, growing irrigated cotton, wheat, and milo.
Nichols commented on his new role, “I am honored to serve as Chairman. During the upcoming year, we will continue to work closely with Cotton Incorporated to ensure our industry is moving forward and leading the way to increase the demand for and profitability of cotton.”
The full slate of Cotton Board officers is as follows:
- Mark Nichols, Producer from Altus, Oklahoma, Chairman
- Akiko Inui, Importer from New York City, New York, Vice Chairman
- Matt Famer, Producer from Lamesa, Texas, Secretary
- Rusty Darby, Producer from Chester, South Carolina, Treasurer
Source: https://www.farmprogress.com/